Digital Marketing Resources & Support

Creating and managing multiple location pages on Facebook can be a daunting task.

With the correct strategy, however, you can easily create multiple location pages that provide your customers with accurate information about each of your locations. With these tips in mind, it’s easier than ever to get started creating powerful location pages on the New Pages Experience on Facebook!

If you have ever encountered a situation where you have been restricted from publishing an ad campaign on Facebook or Instagram, this resource is for you! A blocked or restricted account in Meta Ads Manager is an account that is unable to run paid ads on Facebook or Instagram.

In today’s interconnected world, communities play a vital role in human interaction. Whether it is formed around shared interests, hobbies, or professional pursuits, communities provide individuals with a sense of belonging, support, and opportunities for growth. These groups also provide people with a platform to connect, learn, and collaborate.

Saved Audiences are built on demographics, interests, or behaviour of your audience. For example, it might be women between the ages of 35 and 55 who live in the Greater Toronto Area and who like cats. For each saved audience you create, Meta estimates the total number of people in that audience based on your selected criteria. From the basic demographics, location, you can then build on this concept.

A/B testing, also called split testing, lets you compare two different versions of something to see which performs better. Two slightly different versions of the same marketing content are put out to see which performs better., i.e. email headline, social media post, or web page layout. Once you perform the test and learn which performs best, you can then use that knowledge to help your strategy moving forward.