Digital Marketing Resources & Support

During the Christmas holidays I found many conversations lent themselves to discussing social media, specifically Facebook, LinkedIn, and Twitter; further, what I noticed about these conversations was they consistently had a negative undertone.

This year my husband and I participated in the Frontenac Challenge in Frontenac Park. The Frontenac Challenge encourages hikers to hike each of the 11 loops during months of September and October. The Challenge was originally suggested by Park Superintendent Lloyd Chapman in 1993 to celebrate the 100th anniversary of the Ontario Provincial Park System. (via Friends of Frontenac Park)

A few weeks ago, my husband learned one of his favourite professors at Brock University had passed away. This particular professor was an ongoing inspiration to my husband and upon his passing, he wrote a short, heartfelt blog about the professor’s impact.

After operating my business, Jennifer Baker Consulting: Simplifying Social Media, for four years, I inevitably still have friends, family and colleagues asking: “What would you say you do?”

While sometimes corporate communication becomes bogged down with red-tape, there are times when they get creative with their PSAs.