Ah! Another option on social media that demands your time. Instagram Reels were introduced in August 2020 as a fun way to share videos on Instagram. Users can record and edit multi-clip videos with audio, effects, and creative tools up to 60 seconds in length. Reels shared on public accounts (e.g. creators and entrepreneurs) are available to the wider Instagram community through Explore.
There are a number of editing tools available on Instagram Reels, including a variety of audio options.
HOT TIP: When you share a reel with original audio, your audio will be attributed to you. If you have a public account, people can create reels with your audio.
Users also have access to a timer and countdown, video speed options and AR effects (think filters!)
Now that you’ve mastered the tools, here are some useful and creative ideas!
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