Many people may or may not realize this but social media is at the forefront of public relations. Here are 6 ways how social media has shaped the field of public relations today.
During my first few days of working at Jennifer Baker Consulting Ltd., I learned a new trick which is great for Facebook business pages.
The days of your parents showing your embarrassing baby pictures at family gatherings, or sharing photos of your awkward teen years at your wedding, may be long gone. And it’s not because parents are all of a sudden less interested in embarrassing their kids – it’s social media that’s changing the game. From the day children are born, a digital footprint is being created for them by parents. From birth announcements, to photos posted only minutes after coming into the world, this generation, as well as subsequent generations, are having their lives documented for all to see in an unprecedented manner. One spouse actually used Facebook to livestream the birth of his child, with consent from the mother. In some cases, families are even making millions of dollars off of ‘sponsored content’ from not even old enough to count to 10. Is this right or wrong?
Did you know that you hold the power to create a LIVE video just by using your smartphone? Through the Facebook LIVE posting option, businesses can showcase products, services, storefronts, sales, discounts, promotions, locations, and interact LIVE with their friends, family, and friends.
Facebook recently updated Facebook Pages, as well as Facebook Timelines to include “Team Members,” and “Pages I Manage,” respectively.Previous to this update, Facebook allowed Page administrators to feature selected Page administrators. With this most recent update, however, these featured individuals are now called “Team Members.”
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