Digital Marketing Resources & Support

Have you heard of YouTube Shorts? It is YouTube’s answer to short-form video platforms like TikTok and Instagram Reels. YouTube Shorts are bite-sized videos (up to 60 seconds) that allow creators to share quick, creative, and fun content.

Short-form videos are now a common sight on platforms like Instagram Reels, TikTok, and YouTube Shorts. But why are these quick clips so popular?

Have you noticed how social media feels different lately? It is not just about reaching millions of people anymore. The real buzz is happening in smaller, close-knit groups called micro-communities. These are groups where people connect over shared interests—like parenting tips, gardening hacks, or even book recommendations.

It is fascinating to watch the rise and fall of social platforms—some go the distance, while others fade away quickly. So, how about you? How many platforms do you actively use, and which ones are just sitting there, gathering digital dust?