This live course will train you on developing the skills and knowledge you need to effectively develop a powerful, and engaged email newsletter audience on Mailchimp!

Topics include: Creating a email newsletter plan and schedule Content Tools: merge tags, buttons, social media Utilizing segments in campaigns

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Learning Objectives

By the end of the webinar participants will:

.. determine an appropriate frequency for sending campaigns.

… discover how to customize newsletters to increase engagement.

… learn how to compose a click-worthy subject line.

… understand how to implement proper audience segmentation.