Description
Email marketing allows small businesses to reach their target audience directly. There is a growing importance on developing and maintaining a robust email marketing strategy.
About this event
In this 60-minute webinar, you will have the opportunity to learn more about the benefits of integrating email marketing, specifically Mailchimp, into your digital marketing strategy. Discussion will focus on growing and segmenting email audiences, developing effective campaigns, as well as integrating your ecommerce store.
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Learning Objectives
By the end of the webinar participants will:
… showcase the benefits of developing an effective email marketing strategy.
… recognize the importance of maintaining a robust, and organized contact list.
… implement tactics to develop an effective email marketing campaign.
… Integrate an ecommerce store with email marketing.