In today’s online world, Instagram is a big deal for businesses and people who influence others. Instagram has some cool features that make shopping easier, like letting users tag products in their posts and stories. In this blog, we will show you how anyone can use this feature to make their content better and maybe even make money.
What is Instagram Product Tagging?
Instagram lets businesses tag their products in posts and stories. This means users can see the name, price, and a link to buy the product right from the Instagram app. Originally, only business accounts could tag, but now even regular users with an Instagram personal account/business account with account privacy toggled on to public account can, if the brand they are promoting has an Instagram Shop. This feature is not available for personal account with privacy setting as private.
How to Tag Products in Your Posts?
Tagging products in your posts is simple:
Create Your Post: Upload a photo or video you want to share.
Tap on the Post: After choosing your media, tap the screen to add a caption, location, and other details.
Tag Products: Tap “Tag Products” and pick the products from the brand’s catalog that you want to show in your post.
Share Your Post: Once you’ve tagged the products, just share your post like usual.
How to Tag Products in Your Stories
You can also tag products in your Instagram Stories:
Create Your Story: Take a photo or video or pick one from your phone.
Add Product Sticker: Tap the sticker icon and choose the “Product” sticker.
Pick the Product: Search for the product you want to tag and put the sticker on your story.
Share Your Story: After tagging the product, share your story with your followers.
Making the Most of Product Tagging
Tagging products in your posts and stories can make shopping easier for your followers and might help you make money both for brands and the influencers.
Instagram’s product tagging feature is a cool way for people to make their content better and help their followers shop.
So, give it a try, start tagging products, and make the most of your influence on Instagram!
If you are a business and want to set up your shop on Instagram, Team JBC can help! We offer a free 15-minute consultation to guide you through the process.
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