Digital Marketing Resources & Support

A few weeks ago I was talking to my mom on the phone when she said: “You should write a blog about how you grew your business over the past 18 months. Like, what you did, how you got clients, how you keep up with social media. You’ve done so much!”

Social media should be treated as any other marketing method would be treated – with goals, strategy, and proper training. You wouldn’t let a graphic designer sell your house, or a musician set-up your retirement plan. Remember, use the right tool for the right job.

So when people ask me, “Why did you decide to start your business?” although I may provide a brief answer, the actuality is that it has been 28 years in the making.

The further I progress into the Adult Education at Brock University, the more I discover about myself and my personal traits. Knowles, who is one of the forefathers of andragogy, proposed six assumptions about adult learners. I see myself in each of these traits.

It’s only been 10 days, and this course is deep into theory and rational of instructional design. This week one of the readings focused on the need for instruction and asks, “Why is instruction needed?”