10 Real Questions Business Owners Ask About Facebook

Facebook is a powerful tool for businesses, but it’s not always straightforward. Many business owners have questions about how it works, and some of them come up more often than you’d expect. Here are some common Facebook-related questions and what you need to know.

1. If I like my own business post, will more people see it?
   Liking your own post won’t increase its reach. Facebook prioritises content that gets engagement from others, so focus on encouraging comments, shares, and meaningful interactions.
2. Can I message Mark Zuckerberg if I have a problem with my ads?
   Mark Zuckerberg isn’t available for direct support, but Facebook does offer Business Support through its Help Centre. Response times vary.
3. How do I turn off my business page at night?
   Your Facebook Page stays online at all times, even if your business is closed. If you don’t want to manage messages outside of business hours, you can set up automated replies.
4. Can I make a second business page to compete with myself?
   It’s best to maintain a single business page to keep your branding clear and engagement focused. Having multiple pages for the same business can confuse customers and split your audience.
5. If I block a customer, will they disappear forever?
   Blocking someone removes their ability to interact with your page, but they can still leave reviews elsewhere. Addressing concerns professionally is often a better approach.
6. Can I get a refund if my Facebook ad didn’t work?
   Facebook doesn’t offer refunds for ads that don’t perform as expected. If an ad isn’t delivering results, review your targeting, content, and budget to improve future campaigns.
7. Why doesn’t Facebook have a ‘dislike’ button? I need to react to bad competitors!
   Facebook focuses on engagement and community building, so it doesn’t include a ‘dislike’ button. Instead of reacting negatively to competitors, it’s more effective to refine your own strategy.
8. Can I use my personal profile as my business page?
   It’s not recommended. A Business Page provides access to ads, insights, and messaging tools designed for business growth. It’s important to keep your personal profile separate from your business identity to maintain professionalism and access essential business features.
9. If I change my business name on Facebook, will my customers still find me?
   Facebook reviews name changes, and customers might not immediately recognise the new name. If you are making any changes, let your customers know by posting updates on your business page so they don’t get confused. The good news? It’s easy to update your page name, whether you’re rebranding, adjusting your focus, or fixing a typo. Wondering what are the steps to changing the page name? Here is the blog for you: How to Change Your Facebook Page Name
10. Why is my competitor’s page showing up before mine?
    Facebook’s algorithm prioritises pages with strong engagement, consistent activity, and well-targeted ads. To improve your visibility, focus on creating valuable content and interacting with your audience regularly.

If you have similar questions or need help with social media, book a free 15-minute call with JBC. We’ll help you get clear answers and improve your online presence.