Blog

Did you know that every post you like or comment on LinkedIn is visible to your network? Unlike other social media platforms, LinkedIn does not offer privacy settings to hide your engagement. This means that your professional network—including colleagues, employers, […]

It’s time to write this week’s blog, and with major political changes happening in the country, what better time to discuss what businesses should avoid posting about? When something big happens nationally, brands often jump on the news and create […]

Before AI became a big thing, it was easier to spot spam messages in your inbox. But now, for people who are not tech-savvy or don’t use social media and emails often, it can be tricky to recognize spam messages […]

The short answer is no. But why? There are several reasons why small businesses cannot replicate the marketing campaigns of multinational brands. Let’s break it down. Constraint #1: Budgets Large brands have significant budgets that they allocate across different marketing […]

Facebook Events is a feature on Facebook that helps individuals, businesses, and organizations create and promote events. It’s designed to help users discover happenings in their local area—perfect for our own city Kingston, Ontario, where community spirit is strong, and […]