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Tourism Northern Ontario – Thunder Bay

October 23, 2013 @ 8:45 am - 4:30 pm

As social media takes centre stage for online marketing, it is important that businesses become familiar with this new marketing medium. This two-day workshop is designed for both beginner and advanced users. Designed for beginners, Day 1 will explain the benefits of social media, as well as strategy development. Designed for advanced users, Day 2 will provide valuable, hands-on knowledge of key platforms. Click to view the Learning Objectives for the two-day session.

Q: I am a beginner. Should I register for both days?
A: YES! Registering for both days will provide participants with everything they need to know about social media. Beginners are encouraged to sign-up for both days to receive a comprehensive understanding of social media that will transform them from beginner to advanced user.

DAY 1 – BEGINNER

8:45 – 10:15:   Session A: Introduction to Social Media

10:15 – 10:30: Break

10:30 – 12:00: Session B: Benefits of Social Media

12:00 – 1:00: Networking Lunch

1:00 – 2:30: Session C: Developing a Social Strategy

2:30 – 2:45: Break

2:45 – 4:30: Session D: Using LinkedIn for Business Promotion

DAY 2 – ADVANCED

8:45 – 10:30:   Session E: Facebook Page Branding

10:30 – 10:45: Break

10:45 – 12:00: Session F: Facebook Advertising

12:00 – 1:00:   Networking Lunch

1:00 – 2:30:     Session G: Twitter Branding

2:30 – 2:45:     Break

2:45 – 4:30:     Session H: Twitter Management

 

Details

Date:
October 23, 2013
Time:
8:45 am - 4:30 pm

Venue

Organizer

Jennifer Baker Consulting/Tourism Northern Ontario
Phone
613-766-0836
Email
socialmedia@jenniferbakerconsulting.com
View Organizer Website