Social Media Boot Camp | Full Day | Kingston

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• Date: Tuesday April 15
• Time: 9:30am-4:30pm
• Location: Isabel Turner Library, 935 Gardiners Road (at the Cataraqui Centre)

Morning (9:30am-12:00pm)
Review and implement a consistent brand for social profiles: Facebook page, Twitter, LinkedIn

Learning Objectives

• Participants will be briefed on the most recent changes to social media.
• Participants’ social media (LinkedIn, Twitter, Facebook) will undergo a review process
• Participants will learn and demonstrate how to upload a LinkedIn photo, as well as update the main section associated with a professional profile.
• Participants will learn and demonstrate how to resize and upload a Facebook images, update the About section, and secure a URL.
• Participants will learn and demonstrate how to resize and upload a Twitter picture and header, update the bio, and follow accounts of interest.

Afternoon (1:00pm-4:30pm)
Learn and implement communication and management best practices using the Hootsuite platform.

Learning Objectives

• Participants be introduced to the main elements associated with communicating effectively on social media (Facebook, Twitter, and LinkedIn).
• Participants will be introduced to a third-party social media management platform as a means to operate more efficiently and effectively.
• Participants will create and schedule messages, as well as monitor and respond through Hootsuite.

Note: Each participant will have access to a computer with Internet connection. Time will be allotted for participants to practice the skills introduced during the session.

Cost:
Early Bird Rate (Until March 14): $150+hst
Regular Rate: $175+hst