Introduction to Email Marketing with Mailchimp | LIVE COURSE

Email marketing allows small businesses to reach their target audience directly. There is a growing importance on developing and maintaining a robust email marketing strategy.

In this 50-minute webinar, you will have the opportunity to learn more about the benefits of integrating email marketing, specifically Mailchimp, into your digital marketing strategy.

Discussion will focus on growing and segmenting email audiences, developing effective campaigns, as well as integrating your ecommerce store.

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Learning Objectives

By the end of the webinar participants will:

… showcase the benefits of developing an effective email marketing strategy.

… recognize the importance of maintaining a robust, and organized contact list.

… implement tactics to develop an effective email marketing campaign.

… Integrate an ecommerce store with email marketing.

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Details:

When: Thursday March 20, 2025, 11:00 am-12:00 noon (EST)

Where: Online, via Zoom. A link to the training will be sent after you sign up, as well as the day of the event.

About Jennifer Baker

JBC | Pushing Digital Boundaries is a boutique digital marketing agency located in Kingston, Ontario.

The JBC team provides:

• Digital Strategy
• Email Marketing
• Social Media Management
• Google Ads
• Meta (Facebook/Instagram) Ads

Understanding the importance of this shift in marketing and communications, JBC was established in 2012.