Trends are determined by a fancy (and complicated) Twitter algorithm that identifies popular keywords, phrases, and hashtags that currently being used in tweets.
To find out what is trending on Twitter, visit your homepage and look in the third white box on the left-hand side (see image). These are the current trends for your chosen location. If you would like to change your trend location, click “CHANGE” and choose a location more appropriate to your needs. Note to my Canadian friends: Twitter thinks Canada is comprised of only three cities, including: Vancouver, Toronto, and Montreal. Choose wisely.
Clicking on a trend acts similar to searching a key word or phrase; it will bring up tweets that include the trending word or phrase. If you’re feeling left out and would like to participate in a “trending topic” simply post a tweet and include the hashtag, and/or keywords linked to that trend!
Today is Friday, which means it is FollowFriday (#FF). Through the use of #FF, Twitter users suggest Twitter accounts to follow. Try #FF today!